The last program to promote Tel Aviv as a city which is always waiting for the gay tourists, the city hall paied more than $ 200 thousand dollars.

Most of the funds was allocated for online advertising. In particular, the site was launched Visit Tel Aviv Yafo, which gives details on the hospitality of the people of Israel's largest city and a friendly gay community. The project was opened right in five languages, some of whom are Russian ...
That's right - in Tel Aviv, on the streets where every fifth understands Russian, waiting for gays and lesbians from Russia. All information centers for gay tourists have Russian-speaking staff. All advertising materials on attractions and tours, interesting events and recreational activities in the city are also published in Russian.